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Question For  Dr_Menya Only.  I am writing a project on Successful Profile of Go


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Question For  Dr_Menya Only.  I am writing a project on Successful Profile of Google Company. I have done the complete draft but I need someone who is more vested and know more about Google company to help me finish my project for according to the project rubric. This is my final project dues this Sunday. I need more detail and add on work done on my project. Attached is my drafted project work. Please provide more details to my work taken into account my tutor's feedback. Help fix my references for me as well. Please I need to score better for my final. Thanks.

Running Head: Google: Profile on a Successful Company Google: Profile on a Successful Company


OL 215


September 22, 2016 Introduction Running Head: Google: Profile on a Successful Company Google is an organization that is known the world over. Google was established by


Sergey Brin and Larry Page in 1998, while the two were graduate understudies at Stanford


College. Brin and Larry were fascinated with extricating significance from the mass of


information aggregating on the web. Google's first sale of stock occurred on August 19, 2004. A


sum of 19,605,052 shares was offered at a cost of $85 per offer. Of that, 14,142,135 were glided


by Google and 5,462,917 by offering stockholders. The deal raised US$1.67 billion, and gave


Google a business sector capitalization of more than $23 billion


Google Mission and Vision Statement


Google's mission statement is to compose the world's information and construct it


generally available and valuable. ( Google's


mission statement is parallel to the organization's vision articulation. The mission statement has


four variables, to be particular, world's data, affiliation, across the board openness, and utility. As


noticed, the firm satisfies the world's information part by crawling Site pages.


Google's vision statement is to offer access to the world's information in a single tick. The


association's strategy for business is an immediate look of this vision justification. Case in


design, Google's most recognized thing is its web crawler organization. Google's vision defense


has 3 variables, to be particular, world's data, availability, and one tick. The firm fulfills the


world's data segment of the vision explanation by slipping site pages. The association keeps up


databases containing documents of those locales. Google fulfills the openness area by giving its


net searcher organizations to everybody round the globe. Strategic Management Plan Running Head: Google: Profile on a Successful Company Google puts stock in taking a shot at worldwide, cross-practical ventures that traverse


countries, religions and ages. The groups offer knowledge to the pioneers that drive the basic


leadership, executions and speculations. Google utilizes BizOps to help with their key


administration arrangement. BizOps works over the globe and on an assortment of various basic


tasks like YouTube, Chrome and Portable. They likewise build prioritization and the worldwide


deals power arrangement. BizOps additionally works in developing markets, for example, Africa


and India. Working in BizOps ?you are at the forefront in helping Google clarify fast-moving


strategic priorities, tack operational challenges and enable innovation.?




Organizational Culture


Google?s organizational culture is completely different from other businesses because it


highly emphasizes change and direct social links within the company. Their organizational


structure benefits Google because Google?s businesses are getting bigger and continue to be


profitable. Google has 3 main characteristics within the company: Function-based definition


Product-based definition


Flatness Google's way of life is not run of the mill because of the authoritative structure of the


organization. Google's "open door" strategy makes representatives don't hesitate to give their


thoughts and sentiments that add to new inventive thoughts.


Decision-Making in Google Running Head: Google: Profile on a Successful Company There is something we can gain from Google ? an organization in which reality based


decision-making is the standard or norm ? not the special case. It is fundamentally a portion of


everybody's DNA in Google. Googlers (that is what Google calls its representatives) talk the


dialect of information as a major aspect of their way of life. In Google, the point is that all


decisions are centered on information, investigation and logical experimentation.


Google Principles of Ethics


Google?s ethics policy had been famously centered on the key mantra of ?don?t be evil?.


But Alphabet doesn?t seem too keen on this code of conduct, and instead released their own safe


and rather stifling set of rules. The new, main ethos of the mantra is the need to ?do the right


thing,? and omits any mention of the very obvious requirement of not being evil.


Human Resources


Google's whole implicit rules were initially based around the proverb "Don't be evil". As


of late it was changed to "Do the right thing" Google anticipates that its representatives will be


held to the most astounding models of moral business conduct. They concentrate on aware


working environment, monetary honesty and duty and making a move. Google calls their HR


"People Operations". Google has a solid faith in finding the best individuals that will maintain


the convictions and help the organization flourish. Google trusts that they "find them, grow them


and keep them." That is by all accounts a rehashing hypothesis all through all parts of them


organization. Summary Running Head: Google: Profile on a Successful Company Google has made an exceedingly effective plan of action by concentrating on the two


most vital angles any organization can have the shopper and the workers. Google has figured out


how to make billions of dollars off this plan of action in 2015 Google's income was $74.5 billion


dollars. Google's revenue is largely made up by advertising revenue, which amounted to 67.39


billion US dollars in 2015. As of May 2015, Google ranks first among worldwide internet


companies, with a market capitalization of 373 billion U.S. dollars. In the event that Google


continues growing and concentrating on what is essential they will continue extending and


moving new business visionaries to make comparable plans of action. References Running Head: Google: Profile on a Successful Company Our history in depth ? Company ? Google. (n.d.). Retrieved February 21, 2016, from


Ten things we know to be true ? Company ? Google. (n.d.). Retrieved February 21, 2016, from


Business Strategy - Google Careers. (n.d.). Retrieved February 27, 2016, from


Smithson, N. (2015, September 20). Google's Organizational Structure & Organizational Culture


- Panmore Institute. Retrieved February 27, 2016, from


Reilly, N. (2015, October 05). Google has removed 'don't be evil' from its ethics policy and it's


sinister. Retrieved February 27, 2016, from


Business Management Principles We Learn From Google. (n.d.). Retrieved March 13, 2016,




Blodget, H. (2011, March 20). 8 Habits of Highly Effective Google Managers. Retrieved March


13, 2016, from


Statista. (2002 ? 2015). Google's Revenue Worldwide. Retrieved from Running Head: Google: Profile on a Successful Company


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